essays & reflections on crafting a creative career
(Written for and originally published on Sharp Heels) One of my first jobs out of college was as a tech at a recording studio. All the engineers were male, all the producers were male. No biggie. Years later, I become a commercial freelance composer. Again, ad agencies, music houses and other composers: mostly male. Still, no […]
Hello and happy fourth quarter! Tis the season for preparing holiday cards! And this probably doesn’t mean licking stamps any more. I’ve seen so many great digital holiday cards in the past few years and they are a wonderful way to not only spread holiday cheer and remind your past clients, fans, and customers that you […]
I’m gonna cut to the chase on this one… Here are 11 free online tools for creating branding assets and managing your marketing efforts that every musician should know about! “Marketing” is no longer a scary word used only by advertising executives. Indie musicians need good branding to rise above the masses of people able to […]
After coming out with my first album four years ago, I thought I was set after creating a MySpace account and having a friend build me an editable website. But when I was getting ready to release my second album – the one I spent 10 times as long making, put more money into designing […]
I am a control freak. Type A personality. Pisces. Left-handed. Female. You get the point. There’s very little room to wiggle in my daily-budget-excel-spreadsheet, color-coordinated calendar and perfectly stacked bookshelves containing mostly last years’ musician’s atlases, DIY novels (is there even such thing?) and booking resources. So when it comes to my internet, the one […]