(Written for and originally published on Sharp Heels)
One of my first jobs out of college was as a tech at a recording studio. All the engineers were male, all the producers were male. No biggie. Years later, I become a commercial freelance composer. Again, ad agencies, music houses and other composers: mostly male. Still, no biggie.
Then, I visit Paris. Oh la la. I meet with boutique ad agencies and production companies who claim they are “full service agencies,” yet do not provide music for their branding clients. I speak with their CEOs about offering this service. And they are 75% female.
In Paris, everything is luxury. Luxury branding, luxury markets. I thought, oh, advertising in Paris is more female-dominated. No biggie. Also, not true. Continue reading
It’s 1:13 am Thursday January 15th, just a few hours after performing with a band for my record release. All I want to do is go to sleep. Well, watch one episode of The Office, then go to sleep. But tomorrow I won’t be basking in whatever glow (or cloud) that is the experience of having just played for a live audience. If I reflect back on tonight’s live show tomorrow, then it will be more like a schedule of how the day went down, the circumstances, what happened and with whom. The rawness will be missing. Right now it is raw. And to do this essay series ANY justice, I must write now. Continue reading
I’m deep in prep mode for my first full-band, real live show in three years. It’s a special show, one I wasn’t even going to do, but something was telling me you’re not done yet. It’s a record release show. And it’s draining the shit out of me.
Getting the venue wasn’t so hard. I knew I wasn’t going to lug my keyboard through the streets of Manhattan mid-January so the venue had to have a piano. I didn’t want to stress too much about filling a huge room, so it had to be under 200 capacity. And I wanted it to be something familiar while also being a new experience. And of course, something borrowed and something blue. Continue reading
Hello and happy fourth quarter!
Tis the season for preparing holiday cards! And this probably doesn’t mean licking stamps any more. I’ve seen so many great digital holiday cards in the past few years and they are a wonderful way to not only spread holiday cheer and remind your past clients, fans, and customers that you exist, but they are a great way to showcase your brand. Continue reading
Hey there. If this hits a nerve, resonates in any way, let me know. I’d love to hear what you think and where you are in finding a balance between rushing and waiting…
I used to be in a rush ALL the time. Probably because I had this innate understanding of my internal clock. As a female, we’re reminded of it constantly. “How long have you been married? Oh, that’s a long time. Any kids soon? You’re not getting any younger”. And as a musician I used to be told only young artists get developed, found, and famous. Continue reading
I started to write this article a few times now and have come to understand that I really just want one thing – to let you know that you are not alone in looking for purpose. I want to do this by sharing some massive changes in my life and how circumstances forced me to make choices I wish I had made earlier.
I always thought I had chosen music as a career because I had to, because it was in my blood, because I loved music with my heart and soul. but that wasn’t it. In reality, it kind of fell into my lap, and I had a deep desire to be… cool.
The cool factor, like many of the things driving our actions, came from a lack… a lack of ‘cool’ early on in my life. I was that super dork who liked studying, who started a conservation club, who was co-president of the drama club, and ran cross country. And as for the boys I dated… oh wait, there were none. I had crushes on guys who never looked my way.
My dad going slalom on the Hudson river.
My dad, though…he was cool. That I knew. He water skied, restored classic cars, played the upright bass, and – even though he never studied piano – he could sit at it and just play. He’d listen to all of my songs and mixes and live performances and have the most insightful comments. There were very few of them, as he wasn’t a verbose man, but when he spoke, it was gentle, true, and to the point. Continue reading
I’m gonna cut to the chase on this one… Here are 11 free online tools for creating branding assets and managing your marketing efforts that every musician should know about! “Marketing” is no longer a scary word used only by advertising executives. Indie musicians need good branding to rise above the masses of people able to easily post music. These are sites, platforms and resources I use all the time to help create and track my marketing efforts that are either totally free or free to try: Continue reading
You may have thought that you only need a plan when you are mapping out travel logistics for your next tour, or when you’re coordinating who’s bringing what dish to the next family holiday gathering, or when you are scheduling a record release. But we make plans to actually prevent chaos, increase efficiency, and see better results. And as musicians, we can use as much help as we can to create consistency in our schedules and to boost the productivity that we are so often generating on our own.
So why not make a daily success plan? Continue reading
I’m writing this for anyone who has changed his or her plans after graduating from college. For anyone who has studied one thing and has gone on to do something slightly (or extremely) different. And especially for anyone who, like me, has gotten a lot of crap for making those choices. Continue reading
I’m often asked “what do you do, exactly?”. There are two groups of people who generally ask this: 1) people who know me, or think they know me, and then stop for a second and realize they cannot quite grasp how I spend my time and 2) musicians. This article, my friends, is for all of you.
Before I begin, let me preface this with the following: My life is a roller coaster. Most of the time I’m working, or, at the very least, working on getting work. Then there are times where I just want to give up, lie on the couch, watch Netflix and declare that It’s Time To Get a Real Job – with an exasperated “I can’t take this music thing any more!”. This happens monthly. It’s my occupational period. It always passes. No one ever knows about it. And it’s normal. Continue reading